We successfully entered the market in 2021 with our surface cleaning business.
In the summer, we were able to sign the first major contract with OBI. The OBI innovation programme presented our special cleaner Arvox Pro in 50 DIY stores in Germany. This was followed by a contract with the Keramundo tile specialist group with more than 20 branches. This was followed by contracts with the DIY store groups Hagebau and Hornbach.
In March 2022 we will start the spring season at Hornbach and OBI in over 300 stores.
This week we started doing business with Baustoff Allianz Süd. This alliance of eight large building material wholesalers from Hagebau Group operates over 60 stores in southern Germany and is also launching Arvox in spring.
Cleaning Companies and wholesalers
We are increasingly succeeding in selling Arvox to large and international cleaning companies (from the top 10 in Europe) who use Arvox as a special cleaner for demanding cleaning projects.
As a result, we have also been approached by the two most important wholesale platforms in Germany. Most of the large cleaning and facility management companies but also clinics, care facilities, airports and industrial companies purchase their cleaning equipment and materials through these dealers.
The wholesalers serve their customers according to their needs via their own sales teams, a network of branch offices and wholesale warehouses. We also benefit from their logistic and distribution structure as many large customers do not enter into direct supplier relationships with manufacturers like us. Listing our products with the wholesalers is a big step for us, because as a newcomer we have not been noticed by them so far.